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About Us

The Perennial Story

Rooted in Nature.
Proven by Experience.

We didn't start Perennial to fill a shelf. We started it to fill a void. In a world of quick fixes and synthetic shortcuts, we are the return to what actually works.

Structure and Balance
Jeremy Thatcher Founder & CEO

With a background managing multi-billion dollar operations, Jeremy understands Structure. He knows that systems fail without a strong foundation.

He brings the discipline of finance to the wildness of nature—ensuring that every process, from sourcing to sealing the bag, meets a standard of excellence that most supplement companies simply cannot afford to maintain.

"Nature heals. But only if we honor its complexity."

Dave Card Chief Formulator

Dave has been in the trenches of health and nutrition since 1980. As a Master Herbalist and Certified Nutritionist, he brings the Alchemy.

He doesn't just read studies; he has spent decades seeing what actually works for real people. He understands the subtle language of botanicals—how Passion Flower quiets the mind, or how Prickly Ash wakes up the nerves. He crafts formulas not by trend, but by intuition and evidence.

"If you give the body what it needs, it knows exactly what to do."

Botanical Alchemy
Our Code

The Standards We Live By.

Radical Transparency

We don't hide behind "Proprietary Blends" to mask low dosages. We list everything because we are proud of everything. If we can't support a claim with science or centuries of use, we don't make it.

Intuition & Science

We believe in the marriage of ancient wisdom (what has worked for 1,000 years) and modern validation (what we can prove in a lab). It is never one without the other.

The Long Game

We aren't interested in the 30-day fix. We are building for the 30-year horizon. Our products are designed for daily, lifelong use to build cumulative resilience.

Our Promise to You.

We do not second-guess nature. We simply deliver it. All of our products are made with natural, high-quality ingredients sourced from like-minded suppliers. No fillers. No excuses. Just the pure potency of the earth, delivered to your door.

Jeremy
Dave